“Well, little digging around, and hounding the Opera PR team, I found out that the decision to give away the browser came after the company stuck “compensation deals��? with some of the search engines.”
…A couple of months ago, I had a chance to interview Jon von Tetzchner, chief executive officer and co-founder of Oslo-based Opera Software, for Business 2.0 Titans of Tech series. What attracted me the most about his company was that it had customers paying for something aka browser which others like Microsoft and Mozilla were giving away for free. In the interview he explained, About 100,000 choose to pay for Opera each year, paying about $39 per copy. So that’s one revenue stream. That works out to about $3.9 million not a lot, but still a lot for a company with just over $28 million in sales. So this week, when the company announced that it will start giving away its browser for free, I was amazed that they were willing to give away that revenues. There had to be a catch.Well, little digging around, and hounding the Opera PR team, I found out that the decision to give away the browser came after the company struck compensation deals with some of the search engines. Apparently, the premier tenant for…
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Google Made Opera Browser Free
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